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  • November 8, 2025
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Your Marketing Guy
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    Everything You Need to Know (+ 10 Helpful Tips)

    How to Send a Calendar Invite with Google Calendar, Apple Calendar & Outlook

    AI email subject lines that drive 3x more revenue and actually convert [+ exclusive insights]

6 of the Best Video Formats for 2025

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As a video marketer, you know there’s no cookie-cutter approach to crafting engaging videos, but you should always ensure you‘re...

What is Marketing, and What’s Its Purpose?

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If you’d asked me early in my career to define what marketing is, I would have no doubts. “Marketing is...

The Pros, Cons and What it Means for Designers [+ Expert Insight]

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Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic...

3 Nonprofit Marketing Tactics For Small Businesses To Try

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In my journey working with both small businesses and nonprofits, I’ve seen firsthand the unique challenges each faces. While they...

What Are the Best Alternatives to Google? How Brands Can Succeed Off Google Search

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When I think back to my school days when we were asked to complete research papers using good old-fashioned books...

Tips for Your Job Search

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Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow...

Designing an Event Marketing Budget? Here’s What Experts Recommend

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The year I turned 30, I started a new job. The role was a management position and carried strategic responsibility...

Data Standards for Marketing Are a Must, But Few Brands Have Them [Research]

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Does your marketing measurement and data have standards? What does that even mean? Well, it means you have a standard...

How AI Is Transforming CRO Strategies

1 year ago
The future of conversion rate optimization is here — and it’s driven by AI. From personalized video to scalable email...

6 Ideas for Epic Audio and Video Storytelling [Examples]

1 year ago
“Let me tell you a story …” Those six simple words command attention. They create an expectation that an engagement-worthy...

How Travel Oregon’s Content Strategy Drove $50+ Million in Economic Impact

1 year ago
When Mo Sherifdeen joined Travel Oregon 19 years ago, he was the first person hired to work on the website....

I Tried Creating a YouTube Channel Using Only AI

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Welcome to “I Tried…,” the series where I try different marketing tools and strategies so you don’t have to. In...
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