No, but you can still be an I/O pro. Originally, the name I/O was based on the first two digits...
Having thousands of followers is great. But sometimes, the real value of social media comes from smaller, more meaningful interactions....
Marketing Advisor will do more than simply answer specific questions via text or voice. It’s also designed to proactively help...
Advertising has experienced many big shifts, and this moment is no different. One thing is clear: The future of advertising...
I cofounded Morning Brew in 2015. Since then, the content landscape has transformed into an even more competitive arena. The...
One of the biggest reasons I’m a late(r) convert to AI is that AI-generated content usually has some tells. And...
Ethan Mollick, professor of management at Wharton Business School, has a simple benchmark for tracking the progress of AI’s image...
Consumer journeys are more dynamic than ever, and marketers are under pressure to connect every ad dollar to the bottom...
When marketers react to past performance and short-term goals, they can miss opportunities. For example, a mortgage lender likely already...
I first tested AI tools in 2019 to automate repetitive parts of my workflow. It seemed like the perfect solution:...
Found the perfect outfit but you’re not quite sure how it’ll look on you? Google now lets you virtually try...
Say you tell AI Mode you’re looking for a cute travel bag. It understands that you’re looking for visual inspiration...
