Customer communication preferences vary widely in today‘s digital landscape. Some may want to go to a company’s landing page, initiate...
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We already see more than 5 trillion searches on Google annually , and with AI, we’re continuing to expand the...
For businesses looking to stand out, the constant need to create a variety of new and engaging visual assets can...
No, but you can still be an I/O pro. Originally, the name I/O was based on the first two digits...
Ethan Mollick, professor of management at Wharton Business School, has a simple benchmark for tracking the progress of AI’s image...
Having thousands of followers is great. But sometimes, the real value of social media comes from smaller, more meaningful interactions....
Consumer journeys are more dynamic than ever, and marketers are under pressure to connect every ad dollar to the bottom...
Marketing Advisor will do more than simply answer specific questions via text or voice. It’s also designed to proactively help...
When marketers react to past performance and short-term goals, they can miss opportunities. For example, a mortgage lender likely already...
Advertising has experienced many big shifts, and this moment is no different. One thing is clear: The future of advertising...
I first tested AI tools in 2019 to automate repetitive parts of my workflow. It seemed like the perfect solution:...
I cofounded Morning Brew in 2015. Since then, the content landscape has transformed into an even more competitive arena. The...
