Imagine this: You open your inbox, and there sit a dozen new articles you’d be thrilled to share on social media. Simple as that!
Welcome to the world of email newsletters, where experts from a wide spectrum of topics are creating and sharing the best content they discover—perfect for you to read, schedule in Buffer, and share with your social media audience.
There are a ton of great newsletters to choose from – almost too many. So for this list, we focused on newsletters that are relevant to our audience of social media managers, creators and small businesses. With the newsletters on this list, you’ll be able to stay on top of all developments in social media and learn from amazing experts.
14 of the Best Newsletters in 2023
1. TheFutureParty
TheFutureParty is a newsletter that tracks news and trends in business, entertainment, and culture through the lens of tech and social media.
2. Marketing Brew by Morning Brew
The Morning Brew offers a wide range of newsletters, but brands and creators may find the most use of the Marketing Brew, which details the latest in the industry. It’s also a great source of links across different topics for social media publishing.
3. Buffer’s social media newsletter
Yes, this is the newsletter for the blog you’re reading right now. The weekly newsletter is short and sweet — full of all the latest social media news from Instagram, Twitter, Pinterest, Facebook, and more, plus the newest tools and trends.
5. Link in Bio by Rachel Karten
Rachel Karten is a social media consultant with an extensive portfolio and years of experience. She brings that experience and the connections she’s built to Link in Bio, making it the ultimate resource for social media managers and a great source of content inspiration
6. Geekout by Matt Navarra
Matt Navarra is a social media personality with his fingers on the pulse of everything happening in social media. His newsletter is a great way to keep up with the constant changes in the space. He also has a Facebook Group where members can get updates as they happen without having to wait for the newsletter to be published.
7. Future Social by Morning Brew
Social media expert and Social Proof interviewee Jack Appleby publishes a weekly newsletter covering the latest in social media strategy, the creator economy & more.
8. The Tilt
The Tilt is a great resource for growing content creators, and its newsletter offers great zero-click content from a wide range of experts. It focuses on helping creators grow as entrepreneurs that don’t rely on social media platforms.
9. The Hustle
The Hustle is a newsletter aggregating news and trends in an easy-to-digest email you can work through in 5-minutes. The platform also offers its newsletters in video and audio format through YouTube and a podcast.
10. NYTimes Morning Briefing
One of their many valuable content efforts, The New York Times Morning Briefing efficiently summarizes the top news stories of the day and offers a long list of feature stories that are worth a 20-minute read. A great place to look when you have that extra time and want to dig deeper.
11. Creator Science
This newsletter by Jay Clouse is full of great advice for creators, as Jay focuses on sharing the results of his experiments, expert interviews, and actionable advice every week.
12. ICYMI by Lia Haberman
Social media consultant and expert Lia Haberman puts together everything you could possibly need to know about what’s going on in social media, from the companies to individual creators.
13. Every
A unique entry to this list, Every offers a bundle of newsletters, most of which you pay to read in full. However, it’s worth it, as experts (including Fadeke Adegbuyi) break down everything from the creator economy to tech startups.
14. Recode by Vox
Recode by Vox explores everything happening in the digital space and is great for getting detailed reporting on the evolutions in the companies and industries we rely on for the Internet to be a safe space.
Which newsletters are your favorites?
I hope I’ve hit on a few of your favorites in the list here, as well as given you some good ideas on possible new ones to grab!
Which newsletters do you subscribe to? Which are your favorites? Which ones have you found most helpful with finding content to read and share?
I’d love to hear all about it in the comments!
This article was originally published in February 2015. We refreshed it and updated it in March 2023.
