Starting a company is not easy. It can be a highly complex process that requires a lot of time and effort, with the chance of failure. Though that’s something most entrepreneurs will face, it doesn’t mean that the process should be made any more difficult than it already is. Here are some frequently asked questions to company owners
1. How Did You Come Up With the Name of Your Company?
One of the most often asked questions about the name of a company is how they come up with the name of their company. Since the name of a company will be on all of your advertising materials, business cards, and even your website, you want to ensure that it matches what you are selling as closely as possible. To come up with a good name for the company, you first want to come up with words or phrases that represent
2. How did they Pick a Logo?
Jordan Sudberg explained that a company owner should be ready to answer questions about their logo because it is one of the first things people will see when they look at your company’s advertisement. It also may be what people remember if they see your logo or company name on a billboard and can’t quite place it. Many business owners combine their existing business names with other elements that convey what they are selling. Other business owners create a brand based on their design, using something that represents themselves or their business and using it as a representation of their company.
3. Does Their Business Give Back to Their Community?
Many business owners want to ensure their business does something that benefits the community. One way to do this is by sponsoring charities and non-profit organizations like United Way and Junior Achievement. If you live in a state with a Children’s Wish Foundation, you might want to set one up in your community.
4. Does Their Business Create Jobs for People?
A common concern about starting a business is whether or not it will create jobs for people. On the other side of the coin, many business owners are reluctant to start a business unless they know that it will create jobs for people. Some entrepreneurs have decided to hire people to work at their business when they first start it. They often pay them meager wages but work with them to better understand how their employees will react and act.
5. What Is Unique About Your Company?
Many company owners want to create a company that is unique in some way. They want their business to stand out in a crowd because they believe that this will help them get more customers, earn more money and significantly impact the world. Whether they are simply innovating an already existing type of product or launching some new technology, many entrepreneurs hope that by creating something unique that it will become widely popular or well-known. Company owners must be prepared for all the questions they will get asked. From how they come up with their company name to why they are in business, the person hiring them will want to know everything about your business and what you are trying to accomplish. Jordan Sudberg encourages people to be ready for the questions they will get asked. They need to know when their business was started, what makes it unique and why people should support their business.