Marketing Podcast with John Jantsch
In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show. I’m talking about the many forms and channels of customer communication that exist and the strategies I believe is critical for small businesses to implement today. I share a little bit about a solution I’m working on to help small businesses with unifying their communication channels that way no customer opportunities are missed in the future.
Key Takeaway:
There are a million ways to communicate with customers today, and because of that, so many opportunities fall through the cracks. The holy grail of communication is having one unified source to manage your customer communication – and it’s a problem I’m working on creating a solution for which I discuss more in this episode. Join me as I dive into the many ways customers communicate with businesses of all sizes today and how implementing automation in your communication with customers is the key to not letting opportunities slip through the cracks.
Topics I Cover:
- [2:34] Where business owners are missing tons of opportunities today
- [3:27] The holy grail of communication today
- [4:00] How SMS is one of the drivers of change
Resources I Mention:
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This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network and Semrush.
HubSpot Podcast Network is the audio destination for business professionals seeking the best education and inspiration to grow a business.
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